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FREELANCE ART DIRECTOR - DESIGNER
Concept · Visual Identity · Campaigns · Digital · AI Visuals
Easycamp
Project
For EasyCamp, I designed an interactive online game and the accompanying digital campaign to increase brand awareness and engage audiences in a fun and memorable way. The project included the visual design of the game experience, campaign assets, and promotional materials, all aligned with EasyCamp’s outdoor lifestyle identity.
By combining playful interaction with a clear visual language and consistent branding, the campaign delivered an engaging digital experience that strengthened brand recognition and encouraged user participation.
Rol
Visual design, Illustration
Client
Easycamp, Red Urban



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